Often times a website that was built by a web designer in Durham rather than a developer has shortcomings that just cannot be fixed.
The first issue we run across is a slow loading web page, and inconsistent user experience across different browsers.
The time and effort it takes to repair the issues on poorly built websites does not make financial sense. It generally is more cost effective to build a new site versus trying to repair an existing one. We will take the time to analyze your current website and give you a detailed cost benefit analysis so you can make an informed decision.
It takes longer than people generally realize to build a website. There is planning, preparation and execution. The quickest build is a landing page for PPC AD Campaigns, even the simplest of landing pages still takes time. Small business websites usually run in the 2 to 3 month range. Smaller sites can be done in about half that time frame. Planning ahead and having realistic timelines helps. On average larger web development projects easily go into the six month time frame.
An account executive should meet with you prior to the start of any graphic concepts or coding followed by several meetings during the life cycle depending on the size and scope of the project. These meetings can be in person or remote but they are essential for your project to be successful.
Stay way from Web Designers. A web designer typically does not have the proper skill set to develop and code your website. Generally their area of expertise stops in the graphical design space. Multiple team members with different sets of skills are required to design and develop a website properly. We have in-house developers with different strengths. We believe the sum of the parts is greater then the whole. This allows us to design and deliver a robust solution to our clients!
The first step is to define a website's goal. Once this is done we break that down into macro goals for each section of a website and plan with purpose.
The next step is design. Our designers work hand in hand with our developers and we make sure each section of your website is built correctly.
Keeping our client's mission first, we make sure branding guidelines and adhered too and looks beautiful across all screen sizes. Each component is checked to guarantee proper coding to minimize page speed and load times.
Search engine optimization starts in the first meeting, long before code is written or designs laid out. The first steps of SEO start with proper organization and structure. Every article or page on a website should have a specific purpose. We help our clients with content development and make sure that content flows naturally within your website. Build it yourself websites are becoming more popular, but lack what we refer to as 'Technical SEO'. It is important that your website's code is built correctly and is optimized for speed and user experience.
A lot of small business choose WordPress. While this works for some there are many more options available. It is important to identify your goals and then work with a developer who can help choose the technology best suited to meet those goals. Custom database driven solutions are another great choice for our clients depending on their needs. Presenting the best possible solution for your project is important to us. Because we really are experts in our field, we are not tied to one particular solution. We work with our clients to identify the unique needs of each project before submitting a solution.
All websites should receive some form of on-going updates and support. We would love to be your partner going forward and provide the on-going support required to maintain your online presence.
Latest web standards are vitally important. Every project we launch is developed to the latest coding techniques and best practices.