Need help with SEO services in Watsonville, CA? We are the experts! Generating visibility and business from your website is our number one priority. Part of what makes us a top-rated internet marketing agency is our in house expertise! We don't charge for a consultation. Give us call today!
Our goal is to connect your company with your target audience. Search Engine Optimization is the number one way of promoting your products and services online. Appearing on the first page of search results is our primary goal for your company. We connect businesses and organizations with people that are searching for information or topics that are relevant to what your company does. A lot of strategy, effort and time go into appearing on the search results page, but you do not have to pay the search engines to appear there.
SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. Although every project is different, there are common best practices that must be implemented to work correctly. These practices include excellent content organized and linked correctly along with technical SEO to optimize your site.
We leverage our award winning knowledge and in-house expertise to generate successful SEO results for our clients. Because we keep everything in house you can rest assured your company information is safe. In addition we are able to ensure you receive nothing but the best marketing campaigns from start to finish.
As with most disciplines, yes you can. However it takes a lot of time and effort to learn, understand, and master the science behind it and how to implement each process in a meaningful way. In addition to learning the about web development and SEO skills, you need to understand that science behind when to make to make changes and what changes to make. By making the wrong move at the wrong time you can take a top site from page one the search engines and have it de-indexed. Experience is a must when making changes on a live site. Keeping up with the changes is a full time challenge in and of itself. The major search engines are continuously making changes to their guidelines and implementing updates.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. Once this is understood we dive deeper into the customer’s online journey to understand the paths taken from search to conversion.
Assess - We look a the whole picture. We look at assets are currently in place with your current digital marketing plan and what results are being generated by them. This is important to not only understand what needs to be done to improve, but also to see what elements may be currently working and should be integrated into an ongoing strategy.
Planning - We develop a path based off our research that aligns with your business objectives and formulate an award winning strategy. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Project Execution - Implementing the SEO strategies that have been developed.
Measure - We look at the effect of each element and analyze the effect in the overall strategy. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.
Our goal is to maximize your audience by selecting only the most effective and relevant search queries. To accomplish this we use industry leading tools in our daily strategic keyword research. Researching tactics used by competitors can provide valuable insight into what you are competing against in the different areas of your business. Keyword research forms the basis of the SEO project. It allows us to know the terms around which your website and content are structured.
Most companies miss one of the most important pieces of any project, 'Technical SEO'. There are parts of the project that only someone with a deep knowledge of web development can accomplish. It includes site speed & page load time improvements, secure domain (https://) hosting, menu structure, URL structure and page layout. Technical SEO requires a deep understanding of web development techniques which is why we have experts in-house working closely with our SEO project teams.
High quality and authoritative content is king. Search engines reward sites that have unique and engaging content. Our in-house writing staff is experienced in producing content for a wide variety of subjects and industries before optimizing the content prior to publishing.
Google looks at who is linking to your website. Links can be a great signal regarding the importance of your site. Links that are coming from sites that have nothing in common with your website and topics that do not match yours are generally considered spam and can negatively affect your site's rankings. You will see positive results when the links that are generated are seen as genuine and relevant.
We work with companies that have a dedicated SEO specialists but need some assistance in the overall picture or the technical side of things. We offer full consulting services to support your in-house specialist.
SEO services in Watsonville are only part of what we offer. In addition we have a full menu of online marketing services including web development, online reputation management, social media marketing campaigns and pay per click advertising.
We are passionate about SEO. We can advise of best practices and latest trends. We are the EXPERTS. Pick up the phone and find out how we can help your business can benefit. Call to find out more!