SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. Every SEO project is different, but the core components of a strong and successful strategy are technical site optimizations, which is the creation of unique and compelling content together with on-page/off-page optimizations.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. Understanding the paths that are taken from search to conversion is an essential next step in the journey.
Audit - In this step we do a complete review of your website, current digital marketing strategies and the results that were obtained. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. We prioritize the tactics and strategies to be used as part of strategic planning.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Appraise - It is important to have a look at the effects of the strategy that was implemented. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.