SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. Although every project is different, there are common best practices that must be implemented to work correctly. These practices include excellent content organized and linked correctly along with technical SEO to optimize your site.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. Having on-staff experts means we do not outsource your project to other companies or specialists. We are able to deliver top shelf online marketing campaigns that are extremely effective and efficient.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Audit - In this step we do a complete review of your website, current digital marketing strategies and the results that were obtained. When we know what is working and what isn't, we can start to improve your existing strategy or build a new one.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. We develop a comprehensive plan based off varying tactics and strategies.
Project Execution - Implementing the SEO strategies that have been developed.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. We continuously evaluate and refine the strategy to meet your objectives.