Need help with SEO services in Columbia, SC? We are the experts! We keep everything in house so we can provide you with quick agile expertise to increase your visibility and generate business from your website. That is one of the reasons why we are a top-rated internet marketing company! Need a free no obligation consultation? Give us a call today to find out how we can help!
Our goal is to connect your company with your target audience. Search Engine Optimization is the number one way of promoting your products and services online. Making sure your company or business appears when people are searching for answers with information on topics that you can help with is our mission. Our objective is to get your company, product or service on the first page of the search engine results for search terms that relate to your industry. Appearing in the search results does not cost a dime. Getting there can takes a lot of time, effort and strategy.
SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. On-page and off-page optimization coupled with technical site optimizations, compelling and unique content creation, are just some of the core components of every successful SEO project.
We leverage our award winning knowledge and in-house expertise to generate successful SEO results for our clients. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
As with most disciplines, yes you can. However it takes a lot of time and effort to learn, understand, and master the science behind it and how to implement each process in a meaningful way. Having knowledge of the elements that go into a successful SEO campaign is one thing, knowing what needs to be done, how it should be done and when it should be done is another. Experience is the driver that allows someone to make the correct call at the correct time. Making the wrong move at the wrong time can not only not do any good but actually cause harm to your overall goals. Changes to best practices are made all the time. It takes a significant time investment to stay on top of all of the latest changes.
Understanding - We take time to research and learn about the online objectives of your business. Understanding the paths that are taken from search to conversion is an essential next step in the journey.
Assess - We look a the whole picture. We look at assets are currently in place with your current digital marketing plan and what results are being generated by them. This is important to not only understand what needs to be done to improve, but also to see what elements may be currently working and should be integrated into an ongoing strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. We prioritize the tactics and strategies to be used as part of strategic planning.
Project Execution - Implementing the SEO strategies that have been developed.
Appraise - It is important to have a look at the effects of the strategy that was implemented. After we look at the results we will refine and optimize the plan to ensure we are meeting your goals.
We use industry leading tools to accomplish strategic keyword research. Our goal is to maximize your audience by only choosing the most relevant search terms. Researching tactics used by competitors can provide valuable insight into what you are competing against in the different areas of your business. Your websites structure needs to be right from day one. In order to accomplish this we start our SEO projects with keyword research so we know which terms to scaffold your website around.
In order to support the content that is put in place we must perform 'Technical SEO'. This is work that takes place your website to make sure you are providing your visitors with the best user experience. This includes such items as secure domains (https://), website speed and load times and page layout and URL structure. Most agencies simply overlook this incredibly important piece. Technical SEO requires experts in website development and best coding practices. We have on staff experts that perform this day in and day out.
In order to achieve increased visibility you must produce targeted and compelling content that is unique. Major search engines will rewards those efforts and connect you with your idea audience. Our in-house writing staff is experienced in producing content for a wide variety of subjects and industries before optimizing the content prior to publishing.
Links pointing back to your site from other websites have always been an important signal for the search engines and will continue to be important. Links that are coming from sites that have nothing in common with your website and topics that do not match yours are generally considered spam and can negatively affect your site's rankings. You will see positive results when the links that are generated are seen as genuine and relevant.
Sometimes a blueprint is what you need to get going. We offer comprehensive site audit and reviews coupled with advice that is actionable as part of SEO consulting services.
SEO is an excellent long term investment for any digital marketing strategy. Sometimes while ramping up a good SEO campaign companies need immediate results. We offer pay-per-click services and we are a certified Google Partner.
We are THE experts when it comes to SEO. Call us right now and get started with your digital marketing strategy today!