SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
Understanding - We take time to research and learn about the online objectives of your business. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. We prioritize the tactics and strategies to be used as part of strategic planning.
Action Phase - We take the SEO strategies that have been developed and implement them.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. After we look at the results we will refine and optimize the plan to ensure we are meeting your goals.