Showcase your core offerings to your audience with an engaging user experience. We ensure your online presence is professional. With years of experience behind us we know how to help our clients succeed.
More often then not, the first impression a customer has of you and your business comes from your website. Make sure it is built to deliver an incredible first impression!
It is imperative that your Cambridge services and products are showcased in the correct way. This is one of the most important things your website does!
Often times a website that was built by a web designer in Cambridge rather than a developer has shortcomings that just cannot be fixed.
The issues we see most often are compatibility problems with certain web browsers and slow page loading times.
Trying to repair an existing website can often cost more than simply building one correctly from the ground up. To help you make an informed decision we analyze your current website and present you with a cost benefit analysis.
We are asked this question from time to time. Only in very rare circumstances would a build it yourself website be recommended. Free website builders are made available and often have free hosting as well. These builders typically make their money by putting ads on your website. They are often optimized for mobile delivery and the pre-built templates allow simple modifications such as changing colors and adding photos. If, however, you need a larger site or if you want to use your site as the basis of an SEO project you would do better building a site that you have full control of. Page load speed is becoming a more and more significant part of SEO. Choosing what elements are on your page, and how they are loaded has a direct effect your page speed.
The website builders on the marketing simply do not give you the total control you need. You need a professional web developer who has complete access to your custom built site to achieve success. If you don't want ads on your website then you are typically committed to a higher monthly payment. If you stop paying the monthly fee your website will disappear. You are tied to the provider you choose and cannot take your website anywhere else. Being able to actually own your site, move it to any hosting company you choose and being able to pick your own web development company are just some of the ways custom built are more advantageous.
It takes longer than people generally realize to build a website. There is planning, preparation and execution. The quickest build is a landing page for PPC AD Campaigns, even the simplest of landing pages still takes time. An average project takes about three months with some of our smaller projects taking just over a month. Planning ahead and having realistic timelines helps. On average larger web development projects easily go into the six month time frame.
It is essential that have at least one meeting with the developer or account executive before starting a web project. The larger the project the more meetings that will be required. This is built into the overall cost of the project. These meetings can be in person or remote but they are essential for your project to be successful.
Stay way from Web Designers. A web designer typically does not have the proper skill set to develop and code your website. Generally their area of expertise stops in the graphical design space. Multiple team members with different sets of skills are required to design and develop a website properly. By leveraging individual strengths we deliver a product that is built for success.
The first step is to define a website's goal. Once this is done we break that down into macro goals for each section of a website and plan with purpose.
Once we identify the goals we move on to the design and development phase. During this time our designers work with our developers to ensure every feature on your website is built to perform.
Keeping our client's mission first, we make sure branding guidelines and adhered too and looks beautiful across all screen sizes. Each component is checked to guarantee proper coding to minimize page speed and load times.
Search engine optimization starts in the first meeting, long before code is written or designs laid out. The first steps of SEO start with proper organization and structure. Every article or page on a website should have a specific purpose. We help our clients with content development and make sure that content flows naturally within your website. Build it yourself websites are becoming more popular, but lack what we refer to as 'Technical SEO'. It is important that your website's code is built correctly and is optimized for speed and user experience.
Large scale effects can be felt from lack of adherence to the most basic of website design principles. As simple as it seems the defining factor in your online presence can be the design and coding principles used on your website. The team you choose to work on your project must have a variety of skill sets and understand that importance of each.
Websites are not meant to be static and never change. They should continually receive updates and support. We welcome the opportunity to be your partner and provide the support your site requires to maintain your online presence.
Our products have all of the latest web technology at the time they are built. We partner with our clients to help keep those sites updated over time.
Online Marketing requires an engaging web presence. Does your website have the design and content that is required for success? Obtaining qualified leads requires that every part of your design be created with the purpose of engaging and converting visitors.
Once your project is live, our in-house team can help your new site get the exposure you need, raising awareness through targeted pay-per-click & social media marketing campaigns. We provide the best services around! Customer service and detailed oriented project development make us the clear choice!
Our Service is Second To None. Through attention to detail and outstanding customer service we will help your project succeed!