SEO is a series of strategies and tactics to increase the visibility of your website in search engines from organic, or non-paid listings. Although every project is different, there are common best practices that must be implemented to work correctly. These practices include excellent content organized and linked correctly along with technical SEO to optimize your site.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. Understanding the paths that are taken from search to conversion is an essential next step in the journey.
Assess - We look a the whole picture. We look at assets are currently in place with your current digital marketing plan and what results are being generated by them. When we know what is working and what isn't, we can start to improve your existing strategy or build a new one.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. Meeting the objectives can only be determined by evaluating and refining the strategy.