SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. On-page and off-page optimization coupled with technical site optimizations, compelling and unique content creation, are just some of the core components of every successful SEO project.
One of our unique features is the depth of experience we have in-house, covering all essential elements of SEO. Having on-staff experts means we do not outsource your project to other companies or specialists. We are able to deliver top shelf online marketing campaigns that are extremely effective and efficient.
Discovery -The first step is to research and understand your business and online objectives. Once this is understood we dive deeper into the customer’s online journey to understand the paths taken from search to conversion.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. This is important to not only understand what needs to be done to improve, but also to see what elements may be currently working and should be integrated into an ongoing strategy.
Strategy Development - Based on research, we develop a roadmap to get from where we are today to the business objectives you want your site to achieve in the future. We prioritize the tactics and strategies to be used as part of strategic planning.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Measure - We look at the effect of each element and analyze the effect in the overall strategy. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.