SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
We leverage our award winning knowledge and in-house expertise to generate successful SEO results for our clients. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. Next we go deeper into your ideal customers profile and take time to understand the roads that lead from search to a conversion.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Strategy Development - Based on research, we develop a roadmap to get from where we are today to the business objectives you want your site to achieve in the future. We develop a comprehensive plan based off varying tactics and strategies.
Project Execution - Implementing the SEO strategies that have been developed.
Appraise - It is important to have a look at the effects of the strategy that was implemented. After we look at the results we will refine and optimize the plan to ensure we are meeting your goals.