SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. On-page and off-page optimization coupled with technical site optimizations, compelling and unique content creation, are just some of the core components of every successful SEO project.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
Discovery -The first step is to research and understand your business and online objectives. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Assess - We look a the whole picture. We look at assets are currently in place with your current digital marketing plan and what results are being generated by them. When we know what is working and what isn't, we can start to improve your existing strategy or build a new one.
Planning - We develop a path based off our research that aligns with your business objectives and formulate an award winning strategy. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Project Execution - Implementing the SEO strategies that have been developed.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. Meeting the objectives can only be determined by evaluating and refining the strategy.