SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. Every SEO project is different, but the core components of a strong and successful strategy are technical site optimizations, which is the creation of unique and compelling content together with on-page/off-page optimizations.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
Understanding - We take time to research and learn about the online objectives of your business. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Review - The next step is to audit your existing website (if you have one) and digital marketing strategies and the results of those efforts. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Project Execution - Implementing the SEO strategies that have been developed.
Appraise - It is important to have a look at the effects of the strategy that was implemented. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.