SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
Understanding - We take time to research and learn about the online objectives of your business. Once this is understood we dive deeper into the customer’s online journey to understand the paths taken from search to conversion.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Game Plan - Developing a plan and sticking to it is an important part of any marketing strategy. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Plan Execution - Putting in place each element of our strategic SEO plan.
Appraise - It is important to have a look at the effects of the strategy that was implemented. After we look at the results we will refine and optimize the plan to ensure we are meeting your goals.