SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. Although every project is different, there are common best practices that must be implemented to work correctly. These practices include excellent content organized and linked correctly along with technical SEO to optimize your site.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. Having on-staff experts means we do not outsource your project to other companies or specialists. We are able to deliver top shelf online marketing campaigns that are extremely effective and efficient.
Discovery -The first step is to research and understand your business and online objectives. Understanding the paths that are taken from search to conversion is an essential next step in the journey.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. This is important to not only understand what needs to be done to improve, but also to see what elements may be currently working and should be integrated into an ongoing strategy.
Strategy Development - Based on research, we develop a roadmap to get from where we are today to the business objectives you want your site to achieve in the future. We prioritize the tactics and strategies to be used as part of strategic planning.
Plan Execution - Putting in place each element of our strategic SEO plan.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.