Learning about your industry and showcasing your products and services with an engaging online user experience is one of the ways to ensure your online presence is professional. We are composed of seasoned veterans who have the knowledge and experience to help our clients grow!
More often then not, the first impression a customer has of you and your business comes from your website. Make sure it is built to deliver an incredible first impression!
It is imperative that your New Britain services and products are showcased in the correct way. This is one of the most important things your website does!
Web designers in New Britain are great at design, but typically do not know how to properly build a website because they are not developers. An improperly developed website often needs to be re-built from the ground up.
Slow page loading times and compatibility issues are the top issues we run into.
Keeping time and cost in mind, a lot of the time we find it more beneficial to build and deploy a new website instead of trying to repair the one you already have. It is important that you understand the costs, timelines and the pros and cons of sticking with your current website or building a new one. We present each client with a detailed analysis to help them make the choice that best matches their goals and budget.
We absolutely do not recommend a build it yourself website. It takes years of experience to plan, develop and deploy a website correctly. There are many website builders out there that allow you to create smaller website (just a few pages) and host it for a monthly fee. They are often optimized for mobile delivery and the pre-built templates allow simple modifications such as changing colors and adding photos. However, if the goal of your website is to rank in search engines and you have a larger project that is expected to drive business you are going to need to have full control over your site. Page load speed is becoming a more and more significant part of SEO. Choosing what elements are on your page, and how they are loaded has a direct effect your page speed.
The website builders on the marketing simply do not give you the total control you need. You need a professional web developer who has complete access to your custom built site to achieve success. If you don't want ads on your website then you are typically committed to a higher monthly payment. If you stop paying the monthly fee your website will disappear. In essence you are renting your website and have no way of moving your site to another hosting company. A professionally built website by an expert web development company gives you the control you need. You are not tied to a particular web host and you can move your website to any provider you choose.
Planning, preparing, and executing a website takes time. Pages geared toward PPC Ads take time to develop correctly as well. Generally people are surprised how long it takes to do it right. An average project takes about three months with some of our smaller projects taking just over a month. Midsize to large web development projects usually take 6 months or longer. The important take away is to set aside a realistic amount of time for the completion of your project.
An account executive should meet with you prior to the start of any graphic concepts or coding followed by several meetings during the life cycle depending on the size and scope of the project. Your meetings can be remote or in person, but the are required for a successful outcome.
Stay way from Web Designers. A web designer typically does not have the proper skill set to develop and code your website. Generally their area of expertise stops in the graphical design space. Multiple team members with different sets of skills are required to design and develop a website properly. To build for success we tap into individual strengths for the products we deliver.
The first step is to define a website's goal. Once this is done we break that down into macro goals for each section of a website and plan with purpose.
With clear goals laid out we move into design and development. In this phase our developers and designers work side by side to ensure each feature on your website is built to work and perform as intended.
Every section and component on your website is checked to make sure they are properly coded. We make sure everything works on all screen sizes, has minimum load times and meets your branding guidelines.
SEO starts before any code is written or designs developed. From the first meeting we have search engine optimization in mind and plan out proper structure and organization. High quality produced and curated content flowing throughout our clients website is something with deliver for our clients. Build it yourself websites are becoming more popular, but lack what we refer to as 'Technical SEO'. It is important that your website's code is built correctly and is optimized for speed and user experience.
The website design process is the defining factor in your online presence. The most basic of web design principles can have large scale effects on your overall success. Your project should only be entrusted to a team that has multiple skill sets including design and development.
There are many different routes to take. The WordPress content management system is a great solution for a lot of small businesses. Custom database driven solutions are another great choice for our clients depending on their needs. Presenting the best possible solution for your project is important to us. Because we really are experts in our field, we are not tied to one particular solution. We work with our clients to identify the unique needs of each project before submitting a solution.
Your online presence is important and does require on-going updates and support. We would love to provide the support you need for your website.
The projects we launch utilize the latest web standards at that time. We make sure your project is up-to-date upon delivery.
Your website should have a purpose. Engaging and dynamic are just two pieces of the puzzle required for a successful online marketing campaign. In order to engage and convert qualified leads, every part of you design should be developed with that goal in mind.
Once your project is live, our in-house team can help your new site get the exposure you need, raising awareness through targeted pay-per-click & social media marketing campaigns. Attention to detail and amazing customer service are just part of the reason why we are your number one choice! Give us call and discover how we can you help you!
Our Service is Second To None. Through attention to detail and outstanding customer service we will help your project succeed!