Looking for SEO services in Hartford, CT? We can help! We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. We don't charge for a consultation. Give us call today!
If you are looking to promote your product or service online, SEO remains one of the most effective ways of reaching your audience. Making sure your company or business appears when people are searching for answers with information on topics that you can help with is our mission. Our objective is to get your company, product or service on the first page of the search engine results for search terms that relate to your industry. Being listed on the first page of Google is free. It does however take strategy and effort along with technical expertise in digital marketing.
SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. On-page and off-page optimization coupled with technical site optimizations, compelling and unique content creation, are just some of the core components of every successful SEO project.
One of our unique features is the depth of experience we have in-house, covering all essential elements of SEO. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
As with most disciplines, yes you can. However it takes a lot of time and effort to learn, understand, and master the science behind it and how to implement each process in a meaningful way. Knowing what needs to be done, how it should be done and when it should be done is the key to building a successful SEO campaign. If you don’t have the expertise to make the right strategic move during the life cycle of a project, you can do more harm than good. Changes to best practices are made all the time. It takes a significant time investment to stay on top of all of the latest changes.
Discovery -The first step is to research and understand your business and online objectives. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Plan Execution - Putting in place each element of our strategic SEO plan.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. We continuously evaluate and refine the strategy to meet your objectives.
We use industry leading tools to accomplish strategic keyword research. Our goal is to maximize your audience by only choosing the most relevant search terms. Knowing what strategies are used by your competition gives us a wealth of insight in your unique area of business. All SEO projects are rooted in strong keyword research. We then use this information to develop and structure your site and content.
Most companies miss one of the most important pieces of any project, 'Technical SEO'. There are parts of the project that only someone with a deep knowledge of web development can accomplish. It includes site speed & page load time improvements, secure domain (https://) hosting, menu structure, URL structure and page layout. SEO requires an expert web developer. If your agency doesn't have one on staff or tells you otherwise, it's time to find a new agency. Technical SEO requires web development experience and knowledge of web server configuration.
Major search engines give priority to well planned and structured content. The is accomplished by creating relevant, targeted, compelling, and unique content. Our in-house writing staff is experienced in producing content for a wide variety of subjects and industries before optimizing the content prior to publishing.
Google looks at who is linking to your website. Links can be a great signal regarding the importance of your site. Links that are coming from sites that have nothing in common with your website and topics that do not match yours are generally considered spam and can negatively affect your site's rankings. You will see positive results when the links that are generated are seen as genuine and relevant.
Review of current site content with actionable suggestions is part of an overall SEO consulting service we offer to businesses.
SEO services in Hartford are only part of what we offer. In addition we have a full menu of online marketing services including web development, online reputation management, social media marketing campaigns and pay per click advertising.
We are THE experts when it comes to SEO. Call us right now and get started with your digital marketing strategy today!