SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. Because we keep everything in house you can rest assured your company information is safe. In addition we are able to ensure you receive nothing but the best marketing campaigns from start to finish.
Research - Understanding and learning about your objectives is the first step in the process. Understanding the paths that are taken from search to conversion is an essential next step in the journey.
Analyze - This is where we look at the existing digital marketing strategies and results being generated by your current website. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Strategy Development - Based on research, we develop a roadmap to get from where we are today to the business objectives you want your site to achieve in the future. We prioritize the tactics and strategies to be used as part of strategic planning.
Project Execution - Implementing the SEO strategies that have been developed.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. Meeting the objectives can only be determined by evaluating and refining the strategy.